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History Of The Jeep Brand

The Jeep brand has a long and storied lineage. The history started decades before World War II and the brand has seen a multitude of owners. In the section below, you will find some notable milestones of the brand's existence.

Year Event
1991 The J-Series Grand Wagoneer is discontinued.
1991 The Renegade trim level is added to the YJ lineup. This trim level features a unique fender skirt package and the new 4.0L I-6 engine.
1988 A long wheelbase version of the YJ is produced in Valencia, Venezuela for export markets only.
1987 American Motors is purchased by Chrysler Corporation.
1986 The first Wrangler (YJ) is introduced as a replacement for the long-running CJ lineup. The YJ features square headlights and a wider.Body than the CJ.
1986 The Comanche (MJ) pickup debuts. This vehicle is based on the same architecture as the Cherokee.
1984 The new Cherokee (XJ) is introduced to compete in the growing compact SUV market.
1982 The CJ-10 and CJ-10a are introduced. These two models are quite rare. The CJ-10a is powered by a Nissan diesel engine, low-range gearing and a Dana 70 rear axle. The CJ-10a is capable of towing up to 20 tons, and is primarily used as an airplane tow vehicle.
1981 The CJ-8 "Scrambler" is introduced. Only 27,792 of these vehicles are produced. Though rare, these vehicles are very sought after for restoration.
1977 The Jeep II concept is unveiled. This vehicle strongly resembles the original Willys MB and was designed to address fuel economy concerns.
1976 Offering an optional automatic transmission, the CJ-7 starts its 10-year run. This vehicle is slightly longer than the CJ-5. A total of 379,299 units are produced.
1975 Willys-Overland resurrected as a wholesale/retail parts business.
1971 American General is spun off from American Motors Corporation. This company later produces the HMMWV.
1970 American Motors Corporation takes over Kaiser-Jeep.
1967 The DJ-6a is developed exclusively for postal use. AM General continues to produce this model throughout the 1980s.
1966 The Willys Jeepster Commando, based on the CJ-6 chassis, is introduced. This vehicle is offered in roadster, station wagon, pickup, or a power-top convertible.
1965 The Gladiator J-Series pickup debuts as a replacement for the Willys Pickup.
1965 Kaiser-Jeep discontinues production of Willys wagons and trucks, retiring the Willys name with the line.
1965 The DJ-5 replaces the DJ-3a model for use as a delivery and tour vehicle.
1965 The DJ-6 is introduced as a long-wheelbase version of the DJ-5.
1964 The CJ-5A and CJ-6A Tuxedo Park editions begin production.
1963 Company changes name to Kaiser-Jeep Corporation.
1963 The J-Series Wagoneer debuts. Larger than the Willys Wagon, this vehicle is the first four wheel drive SUV featuring an automatic transmission.
1960 The M606 is developed from the CJ-3B. Heavy-duty options are added to make the vehicle suitable for military use.
1959 The M151 begins production under a joint effort of Jeep, AM General, and General Motors.